This is a team that does not have to spend a dime on building community support, because the team belongs to the town, which draws $60 million a year in direct economic benefits from the enterprise. The town built and owns the stadium, which has been sold-out for 40 years, with 20,000 names on the waiting list for season tickets.
By the way, no ticket costs more than $28, no parking space is more than seven bucks and, on snowy days, local homeowners let fans park in their garages . . . for free. Also, on a big-gameday, the "West Pitcher Show" in downtown Green Bay shows the game on the big screen, like a movie, for free.